| color of the year

Every year we devote a blog to announcing Pantone's color of the year. This year, the color authority made a very unconventional choice by selecting Viva Magenta, a vibrant shade of red. Pantone's choice is always carefully selected to reflect what’s happening in the world. This year, the experts felt the we needed a color with a sense of warmth and strength after the years of facing a pandemic, economical challenges, and supply chain breakdowns.

Every year we like to share the news when color authority, Pantone announces the color of the year. Their choice is always carefully chosen to reflect what’s happening in the world and this was first year in their 23-year history where they decided to create a brand-new shade rather than choosing one of their existing colors.

Pantone has been selecting a color of the year for over two decades and this is only the second time that they have decided to choose two colors instead of one. The first time was in 2016 with Rose Quartz and Serenity Blue, two pale pastels meant to evoke tranquility and peace. This year, as the renowned color authorities considered their options, they felt the pair of Ultimate Gray and Illumination was the perfect combination to encourage feelings of optimism and resilience.

Paint companies and color authorities have started announcing their color of the year selections for 2021. One of the first to be named is Sherwin Williams’ Urbane Bronze - a natural, calming, and serene shade of earthy brown. It seems the experts believe that we need to surround ourselves with hues that will help us to relax. Given the year that 2020 has shaped up to be, we couldn’t agree more!

As we get ready to usher in a new decade, Pantone announced a very safe selection for 2020’s color of the year - Classic Blue. It’s not flashy, unusual or unexpected, but rather a very typical, basic blue, described as the color of the sky at dusk. We’ve become accustomed to the world-renowned color experts making surprising selections like last year’s Living Coral or the unconventional choice they made in 2016 by crowning two colors instead of one with Rose Quartz and Serenity. We were curious about how this selection came about and why and here’s what we found out.

This year marks the 20thyear that global color authority, Pantone, has been selecting a color of the year. Artists, designers, home decor enthusiasts, and fashion aficionados around the world anxiously await the annual announcement. For 2019, the experts have selected Living Coral, which I would describe as a pinky-orange, but the pros say it is a coral shade with a golden undertone. If you’ve ever been snorkeling or diving you may have seen this living creature in its true bold hue.

We always look forward to the fall when paint companies begin to announce their selections for color of the year. It’s not only fun to see what shades have been chosen, but also interesting to learn the reason behind the choice.

This year, Pantone’s color of the year selection really makes sense to me. Greenery is a bright, yellow-green that reminds me of springtime, especially a beautifully manicured lawn and new growth on trees and shrubs. It’s a color that signifies rebirth and renewal. Perhaps more than any recent year in memory, this color is very reflective of what we all hope a new year has in store for us.

It’s that time of year again when Pantone, the world-renowned authority on color, selects their top color pick for the coming year. This year they selected not one, but two shades, something that they have never done before. And the colors are (drumroll please)…Rose Quartz and Serenity.

Every year, a color of the year is crowned by Pantone, the global color authority. This year, Marsala has been selected and it’s the color to look for in fashion, home décor, cosmetics, and even appliances and luggage! Marsala is a robust, red-infused brown that evokes a warm and inviting feeling. In contrast to colors selected in years past, it can be easily incorporated into your wardrobe or décor as a focal color or a complimentary shade.